Strength.   Durability.   Performance.   Value.

These four simple but powerful words formed the core of our philosophy when developing the Mean Mother brand. In just five short years Mean Mother has become synonymous with premium quality 4WD winches, recovery gear, and vehicle accessories, both in Australia and throughout the world.

Mean Mother is backed by an experienced team and a company with over 47 years in the automotive industry. Our management team, staff, and partners share a common goal in building a brand that delivers a diversity of 4WD products created and supported by people who care about the industry.